building the future of go-to-market systems.
Notes, essays, and technical walkthroughs by Nehal Agrawal.
GTM engineer at Invigilo AI.
Series
Articles
learning agency from AI Engineer Singapore May 22, 2026
A retrospective on helping run a 1,000-person AI conference: what worked and lessons i learnt
Code isn't enough anymore Apr 22, 2026
Why developers need to learn and master GTM
Auditing for Visibility · Part 1
SEO Audit: What to Hand to Claude Code vs What to Do Yourself Apr 21, 2026
Claude Code speeds up an SEO audit as a first-pass triage layer. It doesn't replace the steps that require live HTTP requests, real measurement, or a browser.
Using Opus 4.7 for GTM Without Burning Budget on the Wrong Tasks Apr 21, 2026
How to structure a Claude Code repository for GTM work — extended thinking for strategy, Sonnet for volume, and a routing function that keeps spend flat.
Step 0 of GTM Engineering: Before you go to market Apr 13, 2026
the pre-requisites of building a solid pipeline